- in Adventures
Do you want to earn a living as a digital nomad, but don’t quite know where to start? Do you want to increase your income each year while building a list of dependable clients?
One of the best ways to enjoy a career as a digital nomad is to hone the in-demand skills clients are looking for.
When you’re a freelancer hoping for a long and prosperous career as a digital nomad, here are five essential skills that can significantly improve your hire rate.
If you have your own blog or have previously managed your own blog, your chances of being hired increase significantly.
Employers look for freelancers who have a way with words and can prove they know how to reach an online audience.
When you manage your own blog, you stand out from other on-demand workers with no content marketing experience.
We do live in the digital for the last decades, it’s about time you showed some of your digital savvy via a blog–think of it as a portfolio piece to prove that you are no newbie to the digital realm.
Speaking of marketing, nomads with digital marketing experience have a definite advantage over those with no online marketing experience.
From social media outreach to SMS marketing, today’s employer wants to work with a freelancer who isn’t new to the digital marketing space.
Training takes time; if you can hit the ground running, employers will tend to hire you over a candidate with no marketing expertise.
Areas of focus for digital marketing include:
- Facebook Advertising
- Google Adwords
- Copy Writing
- Bing Ads
- SEO (see below)
- Conversion Rate Optimization CRO
There are many more skill in the marketing space, best would be to focus your skills in a few area while being conversant in many, check out the T-shaped marketer to choose a path that fits your personality.
Customer service is another skill that translates well to freelancing.
Whether you have previously worked as a barista or retail sales clerk, your customer service experience shows that you know how to work with the public.
Most employers won’t want to know the specifics of your customer service jobs, but they’ll be glad you have basic customer service skills like need assessment and sales.
A digital nomad with search engine optimization skills has a much greater chance of being hired over one with no SEO experience.
When you can prove to a potential employer you have the skills necessary to improve their search engine placement, you’ll go to the top of their candidate list.
Even better, if you have your one blog (see skill #1 above), then build some white hat links and rank it for something. Once that has been accomplished, you have a perfect example to show to an employer that you actually know what you are doing.
Email outreach is a crucial outreach tool in today’s increasingly noisy social media world.
Many employers are finding their social media reach is dwindling and are transferring some of their marketing budget to email outreach instead.
Once you have previously run successful email marketing campaigns, an employer knows they won’t have to start from scratch with your training.
Improving your opportunities as a digital nomad comes down to honing the skills employers are looking for.
You can’t expect your annual income to increase if you aren’t actively improving your skill sets.
Work on the five above-listed talents and you just might be able to land more clients while traveling the globe as a digital nomad.
Even better than picking up skills are your own, there has been a recent uptick apprenticeships, or learning under someone (or an organization) that has mastered the skills you desire to make a living from.